COMPARISONS

Microsoft Clarity vs Smartlook

Smartlook: Shutting down — acquired by Cisco, absorbed into Splunk. If you're comparing the two, the practical question is where to migrate — and Microsoft Clarity is a live option; the table below shows what it does and doesn't cover.

Both tools are real-user analytics: a tracking script records what visitors did (clicks, scrolls, sessions). The comparison is about depth, price and extras — but note that NEITHER can evaluate a page before it has traffic; that's what a predictive tool (like our scanner) adds on top.

CRITERIONMicrosoft ClaritySmartlook
CategoryReal-user analyticsReal-user analytics
Works before launch
Needs a script on your siteYesYes
Session replayYesYes
Free planEverything — genuinely free, unlimited
Entry priceFree
Worth knowingBest free session-replay deal in existence; EEA consent signal required since 10/2025Session replay + events

Whichever you pick — check the page BEFORE it ships.

Predictive attention works with zero script, zero traffic: score any URL /100 in 30 seconds, free.

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