THE DATA STUDY · 93 PAGES SCANNED

We scanned 93 famous SaaS landing pages. 81% hide their hottest zone outside the hero.

Same model, same day, same viewport: the landing pages of well-known SaaS products, run through a peer-reviewed attention model (UNISAL) and scored with the exact formula behind our public scanner. Here is everything the data says — including the names.

44.1

AVERAGE SCORE /100

67%

SCORE BELOW 50

0

PAGES ABOVE 80 — ZERO

63%

WEAK VISUAL HIERARCHY (<30)

The distribution: mediocrity is the norm

Median: 41/100. Not a single page reached 80. These are companies with design teams.

0-19
0
20-39
37
40-59
46
60-79
10
80-100
0

81% of pages: the eye lands somewhere you didn't design for

The single most consistent finding: on 81% of pages, the predicted primary gaze zone is NOT in the top band of the screen — the hero everyone spends their design budget on. The eye goes where contrast, faces and isolation pull it. Rarely where the roadmap said.

TOP-LEFT

8%

TOP-CENTER

12%

TOP-RIGHT

0%

CENTER-LEFT

19%

CENTER

55%

CENTER-RIGHT

6%

BOTTOM-LEFT

0%

BOTTOM-CENTER

0%

BOTTOM-RIGHT

0%

The names

BEST OF THE BATCH

  • pandadoc.com78/100
  • lemonsqueezy.com78/100
  • softr.io74/100
  • clickfunnels.com73/100
  • semrush.com68/100

ROUGHEST OF THE BATCH

  • slidebean.com21/100
  • tome.app22/100
  • workday.com23/100
  • airtable.com23/100
  • convertkit.com25/100

A low score isn't a verdict on the product — it measures how a first-time eye triages the page. Big brands survive weak heroes; your startup probably can't.

Methodology (fully reproducible)

  • 01Sample: well-known SaaS landing pages, scanned the same day at 1440×900 desktop viewport. Pages behind aggressive bot protection failed and are excluded — N is the count of successful scans, nothing else.
  • 02Model: UNISAL, a peer-reviewed saliency model trained on public eye-tracking datasets (SALICON, MIT300). Deterministic: the same screenshot always produces the same map.
  • 03Score: 0.35 × attention intensity (×4, capped) + 0.35 × visual hierarchy + 0.30 × focus clarity — the exact formula of our public scanner. Zones use a 3×3 grid; 'hero' = the top band.
  • 04Bias note: we sell the scanner. Which is why every number is recomputable — scan any page on the list yourself and compare.

THE OBVIOUS QUESTION

Where would YOUR page land in this distribution?

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