Heatpoints vs Smartlook

Smartlook: Shutting down — acquired by Cisco, absorbed into Splunk. If you're comparing the two, the practical question is where to migrate — and Heatpoints is a live option; the table below shows what it does and doesn't cover.

These two don't answer the same question. Smartlook records what real visitors did — it needs a script on a live site and traffic before it can say anything. Heatpoints predicts where the eye will go — it works on a URL or a mockup, before launch, with nothing installed. Many teams run one of each: predict before, verify after.