PRESS & MEDIA

The story is the data. Here's all of it.

Everything you need to cover Heatpoints, self-serve: story angles with the facts behind them, fast facts, brand assets and the raw study. For interviews, quotes or a live scan, the contact is at the bottom, usually a same-day reply.

Story angles

An AI that predicts where people look, in about a second

Drop any image and Heatpoints returns an attention heatmap, powered by UniSAL, a peer-reviewed saliency model (ECCV 2020) trained on real human eye-tracking data. Free, no account. Deterministic and reproducible: same pixels, same map.

Attention analytics with no tracking, no cookie, no consent banner

Heatpoints predicts attention from the pixels themselves, entirely server-side, so no visitor is ever tracked. A French angle as the CNIL keeps tightening on analytics.

A heatmap inside the tools designers and marketers already use

A Chrome extension overlays real-time attention on any page you browse, even behind a login, and a Figma plugin drops a heatmap straight over any frame. No screenshots, no export dance.

What the eye skips, made visible before it ships

A contrast lens surfaces the zones first-glance attention ignores, so a design or an ad can be fixed before it goes live rather than after the numbers come in.

Fast facts

WHAT IT ISAI attention heatmaps for any image. Drop an image, get a prediction of where people look in about a second. Free, no account.

HOWUniSAL (Droste et al., ECCV 2020), a peer-reviewed saliency model trained on real human eye-tracking data. Deterministic: same pixels, same map.

BENCHMARKOn the MIT300 benchmark: AUC-J 0.872, NSS 2.322.

WHEREA web tool, a Chrome extension (real-time attention overlay on any page you browse, works behind logins) and a Figma plugin (heatmap over any frame).

UNIQUEA contrast lens surfaces what the eye skips, the zones a first glance ignores.

PRICINGFree. A Pro tier for ad-makers is coming soon.

TEAMFounded by Nicolas Moreira, Ahmed and Gabin. Available for interviews, in French or English.

BOILERPLATE · COPY/PASTE

Heatpoints predicts where people look on any image. Drop an image and get an AI attention heatmap in about a second, powered by UniSAL, a peer-reviewed saliency model (ECCV 2020). It's free and needs no account, and it comes as a web tool, a Chrome extension that overlays real-time attention on any page you browse (even behind a login) and a Figma plugin that maps any frame. A contrast lens surfaces what the eye skips. A Pro tier for ad-makers is coming soon. Free at heatpoints.com.

Assets & links

Logo & brand↗Animated logo (SVG)↗Animated lockup (SVG)↗Illustration pack (SVG)↗Chrome extension↗Figma plugin↗Product OG card↗The study↗The science page↗

Every prediction is reproducible: same image, same map. Scan any image yourself, free and with no account.

Contact

Interviews, quotes, or a live scan of an image for your piece:

press@heatpoints.com

French or English · usually a same-day reply